Brand & visual
Logo design
The most important quarter inch
It's said that a logo is the most important quarter inch in business. It needs to convey identity in a heartbeat and function well in numerous scenarios. Is it legible when tiny? Does it work on a projector? Is there a greyscale version? Is there a logo mark? It's never as simple as making a company's name look nice.
Privacy Xchange Forum
For the Privacy Xchange Forum's 5th anniversary, a refresh was in order. I created something more impactful, to match the event's ambition to be a strong voice in the cybersecurity community.
A Twist of Umm
Sometimes it takes time and many iterations to reach the desired look, as with this jewelry maker. Here is a sample of the variations that led to the final logo.
A few extras
I have designed many logos through the years. Here are a few more samples:
- Twigzy: plant database
- Grub Hub: food blog
- AIH Fasteners: industrial hardware manufacturer
- Bloody Shed Lounge: true crime podcast
- JARVIS: internal management platform
